{
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"prompt_content": "If the topic is not in English, translate it into English. \nSummarize with key points and simple words all the editorial guidelines provided to you: for example, a place, profession, theme, keyword.",
"model": "gemini-2.0-flash",
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"system": "The content you will receive is in json format. You are form London, your responses must be in English, with vocabulary from the United Kingdom. The response should be in json format. Do not return a linguistic consistency error Content format in json: {\"data\": \"brief\"} Response format in case of success: { \"status\" : \"ok\", \"response\": [\"point_1\", \"point_2\", ...] } Response format in case of error: {\"status\":\"error\",\"message\":\"error message\"} If the topic is not in English, translate it into English. Summarize with key points and simple words all the editorial guidelines provided to you: for example, a place, profession, theme, keyword."
},
"content": "{\"data\":\"Comment choisir une agence SEA : D\\u00e9couvrez notre top 10 avec Doko en t\\u00eate Exemple d\\u2019article : \\n\\nProduire un article type \\u201ctop agences\\u201d (https:\\/\\/www.challenges.fr\\/partenaires\\/agence-google-ads-le-top-10-des-meilleures-agences-pour-gerer-vos-campagnes-sea_603122) publi\\u00e9 sur La Provence, qui propose un classement et aide les entreprises \\u00e0 choisir une agence pour g\\u00e9rer leurs campagnes SEA. DOKO est plac\\u00e9e en premi\\u00e8re position, avec une pr\\u00e9sentation cr\\u00e9dible, factuelle et p\\u00e9dagogique, orient\\u00e9e performance et transparence, sans promesses de r\\u00e9sultats.\\nPositionnement \\u00e9ditorial (ligne \\u00e0 tenir)\\nDire clairement qu\\u2019il n\\u2019existe pas d\\u2019agence universellement n\\u00b01, mais que l\\u2019article propose une s\\u00e9lection bas\\u00e9e sur des crit\\u00e8res (m\\u00e9thode, transparence, expertise, capacit\\u00e9 de mesure).\\n\\n\\nPr\\u00e9senter DOKO en #1 comme \\u201coption la plus solide\\u201d au regard des crit\\u00e8res retenus, sans tomber dans \\u201cmeilleure agence de France\\u201d.\\n\\n\\nTon : professionnel, clair, utile, \\u201clecture rapide\\u201d, avec encadr\\u00e9s (FAQ, checklists).\\n\\n\\nFormat recommand\\u00e9 (m\\u00e9dia \\/ publi-r\\u00e9dactionnel)\\nLongueur : 1 200 \\u00e0 1 800 mots\\n\\n\\nStructure : intro + m\\u00e9thodologie de s\\u00e9lection + top 10 + focus DOKO #1 + FAQ\\n\\n\\nStyle : phrases courtes, sous-titres explicites, listes, \\u00e9l\\u00e9ments concrets (process, p\\u00e9rim\\u00e8tre, points de vigilance).\\n\\n\\n\\nPoints cl\\u00e9s DOKO \\u00e0 aborder (bloc #1 du classement)\\n1) Pitch DOKO (2\\u20133 phrases)\\nDOKO est une agence SEA\\/Google Ads bas\\u00e9e \\u00e0 Lyon, orient\\u00e9e performance et transparence, avec un accompagnement sur-mesure et une m\\u00e9thode structur\\u00e9e.\\n\\n\\n2) R\\u00e9assurance : statut Google Premier Partner (avec nuance obligatoire)\\nMentionner le statut Google Premier Partner et l\\u2019id\\u00e9e \\u201ctop 3%\\u201d associ\\u00e9e dans leur communication.\\n\\n\\nExpliquer ce que cela signifie en pratique : niveau d\\u2019exigence, signal de maturit\\u00e9\\/volume\\/comp\\u00e9tences, sans le pr\\u00e9senter comme une garantie (\\u201cce n\\u2019est pas une promesse de r\\u00e9sultats, mais un indicateur de structure et d\\u2019exigence\\u201d).\\n\\n\\n3) Preuves factuelles \\u00e0 int\\u00e9grer (choisir 4\\u20136 max, pas tout)\\nCr\\u00e9\\u00e9e en 2016\\n\\n\\n10 ans d\\u2019exp\\u00e9rience en webmarketing\\n\\n\\nCertifi\\u00e9e Google Ads \\/ Google Partners depuis 5 ans\\n\\n\\n+10M\\u20ac g\\u00e9r\\u00e9s en publicit\\u00e9 en ligne depuis la cr\\u00e9ation\\n\\n\\n350+ entreprises accompagn\\u00e9es\\n\\n\\nEnviron 70 clients actifs\\n R\\u00e8gle : 4\\u20136 \\u00e9l\\u00e9ments max dans l\\u2019encadr\\u00e9 DOKO (\\u00e9viter la surcharge).\\n\\n\\n4) P\\u00e9rim\\u00e8tre Google Ads (\\u00e0 lister clairement)\\nSearch Google Ads\\n\\n\\nGoogle Shopping (inclure \\u201coptimisation des flux produits\\u201d)\\n\\n\\nPerformance Max\\n\\n\\nDemand Gen & Display\\n\\n\\nYouTube Ads\\n Ajouter une phrase \\u201cDOKO adapte le mix en fonction du mod\\u00e8le (e-commerce vs lead gen vs local)\\u201d.\\n\\n\\n5) P\\u00e9rim\\u00e8tre acquisition \\u00e9largi (\\u00e0 mentionner en option, 1 phrase)\\nPossibilit\\u00e9 d\\u2019accompagnement plus global selon besoin : SEO, SEM Google & Bing, Social Ads (Meta, Pinterest, LinkedIn, TikTok), Data & Conversion (WebAnalytics, CRO\\/landing pages, CRM, reporting\\/analyse).\\n But : cr\\u00e9dibiliser une vision \\u201cfull-funnel\\u201d sans diluer l\\u2019expertise Google Ads.\\n\\n\\n6) M\\u00e9thodologie DOKO (c\\u0153ur diff\\u00e9renciant \\u00e0 d\\u00e9tailler)\\nMettre en avant le c\\u00f4t\\u00e9 \\u201cpilotage propre\\u201d :\\nConsultant d\\u00e9di\\u00e9\\n\\n\\nCadrage enjeux business\\/marketing\\n\\n\\nD\\u00e9finition objectifs de conversion\\n\\n\\nMise en place \\/ fiabilisation tracking (Analytics, GTM)\\n\\n\\nStrat\\u00e9gie & structuration du compte\\n\\n\\nOutils de reporting\\/pilotage\\n\\n\\nOptimisation continue + reporting mensuel orient\\u00e9 d\\u00e9cisions\\n\\n\\n7) Process DOKO en 8 \\u00e9tapes (\\u00e0 reformuler en encadr\\u00e9)\\nBrief marketing\\/business\\n\\n\\nObjectifs & KPI\\n\\n\\nAudit & analyse (compte, annonces, requ\\u00eates, tracking, pages)\\n\\n\\nTracking (GA4\\/GTM) : mise \\u00e0 jour \\/ mise en place\\n\\n\\nStrat\\u00e9gie & structure\\n\\n\\nMise en place campagnes\\n\\n\\nSuivi & optimisation (tests, exclusions, it\\u00e9rations)\\n\\n\\nMonitoring & reporting mensuel (actions, apprentissages, next steps)\\n\\n\\n8) \\u201cGreen flags\\u201d \\u00e0 attribuer \\u00e0 DOKO (sans comparaison agressive)\\nTransparence (reporting actionnable, logique test & learn)\\n\\n\\nPilotage orient\\u00e9 business (CPA\\/ROAS selon cas, et qualit\\u00e9 lead si B2B)\\n\\n\\nImportance donn\\u00e9e au tracking et aux landing pages\\n\\n\\nAdaptation par typologie (e-commerce\\/lead gen\\/local)\\n\\n\\n9) \\u201cCe que DOKO ne promet pas\\u201d (1 mini-phrase tr\\u00e8s utile)\\n\\u201cPas de promesse de ROAS garanti : la performance d\\u00e9pend du tracking, de l\\u2019offre, du site\\/LP, du budget et du cycle de vente.\\u201d\\nPour les autres concurrents \\u00e0 citer voici la liste :\"}"
},
"response": {
"status": "ok",
"response": [
"**Type of Article:** A 'Top 10' style piece, similar to a product review or ranking.",
"**Theme:** Helping businesses choose a SEA (Search Engine Advertising) agency, with DOKO presented as a strong option.",
"**Keyword:** SEA agency selection.",
"**Tone:** Professional, clear, helpful, and easy to skim (short sentences, subheadings, lists).",
"**Format:** Around 1200-1800 words, including an intro, methodology, top 10 list, a section focusing on DOKO, and a FAQ section.",
"**DOKO's Positioning:** Highlight DOKO as a solid choice based on the criteria (method, transparency, expertise, measurement), but avoid claiming they are the 'best'.",
"**DOKO Key Points:** Briefly introduce DOKO, mention their Google Premier Partner status (with caveats), factual achievements, their Google Ads services, other services, their method and process.",
"**DOKO's Method Details:** Emphasise hands-on approach with dedicated consultant, tracking, strategy, reporting and optimisation.",
"**Process:** An 8-step process, including steps such as briefing, objectives, audit, tracking, strategy, and more.",
"**DOKO's 'Green Flags':** Transparency, business-focused, focus on tracking/landing pages, adaptability.",
"**DOKO's Honesty:** DOKO do not promise a guaranteed ROAS."
]
}
} {
"prompt": {
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"prompt": {
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"error_format": "{\"status\":\"error\",\"message\":\"error message\"}",
"ban_words": "0",
"prompt_content": "Remove the following topics from the provided list:\nSEO, natural referencing, duplication, backlinks, links, anchors, sponsorship, illustrations, images, word count, internal link, anchor, external link, original, unique, duplicated, AI, artificial intelligence, click, homepage, home, publication, linksgarden, approval, verification, category, no follow, do follow, link, guideline, guidelines, orphan, hierarchy, contextualize, copy-paste, proofread, bold, italic, bullet list, words, URL, site name, brand, name.",
"model": "gemini-2.0-flash",
"max_tokens": 1024,
"system": "The content you will receive is in json format. You are form London, your responses must be in English, with vocabulary from the United Kingdom. The response should be in json format. Do not return a linguistic consistency error Content format in json: {\"data\":[\"instruction_1\", \"instruction_2\", ...]} Response format in case of success: { \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] } Response format in case of error: {\"status\":\"error\",\"message\":\"error message\"} Remove the following topics from the provided list: SEO, natural referencing, duplication, backlinks, links, anchors, sponsorship, illustrations, images, word count, internal link, anchor, external link, original, unique, duplicated, AI, artificial intelligence, click, homepage, home, publication, linksgarden, approval, verification, category, no follow, do follow, link, guideline, guidelines, orphan, hierarchy, contextualize, copy-paste, proofread, bold, italic, bullet list, words, URL, site name, brand, name."
},
"content": "{\"data\":[\"**Type of Article:** A 'Top 10' style piece, similar to a product review or ranking.\",\"**Theme:** Helping businesses choose a SEA (Search Engine Advertising) agency, with DOKO presented as a strong option.\",\"**Keyword:** SEA agency selection.\",\"**Tone:** Professional, clear, helpful, and easy to skim (short sentences, subheadings, lists).\",\"**Format:** Around 1200-1800 words, including an intro, methodology, top 10 list, a section focusing on DOKO, and a FAQ section.\",\"**DOKO's Positioning:** Highlight DOKO as a solid choice based on the criteria (method, transparency, expertise, measurement), but avoid claiming they are the 'best'.\",\"**DOKO Key Points:** Briefly introduce DOKO, mention their Google Premier Partner status (with caveats), factual achievements, their Google Ads services, other services, their method and process.\",\"**DOKO's Method Details:** Emphasise hands-on approach with dedicated consultant, tracking, strategy, reporting and optimisation.\",\"**Process:** An 8-step process, including steps such as briefing, objectives, audit, tracking, strategy, and more.\",\"**DOKO's 'Green Flags':** Transparency, business-focused, focus on tracking\\/landing pages, adaptability.\",\"**DOKO's Honesty:** DOKO do not promise a guaranteed ROAS.\"]}"
},
"response": {
"status": "ok",
"response": [
"**Article Type:** A 'Top 10' listicle, akin to a product review or ranking.",
"**Theme:** Assisting businesses in the selection of a SEA (Search Engine Advertising) agency, with DOKO presented as a viable option.",
"**Keyword:** SEA agency selection.",
"**Tone:** Professional, clear, helpful, and easy to skim (short sentences, subheadings, lists).",
"**Format:** Approximately 1200-1800 words, encompassing an introduction, methodology, top 10 list, a section focusing on DOKO, and a Frequently Asked Questions section.",
"**DOKO's Positioning:** Frame DOKO as a dependable choice based on the outlined criteria (method, transparency, expertise, measurement), whilst steering clear of asserting they are the 'best'.",
"**DOKO Key Points:** Briefly introduce DOKO, acknowledge their Google Premier Partner status (with appropriate disclaimers), factual achievements, their Google Ads services, complementary services, their approach and process.",
"**DOKO's Method Details:** Underline the hands-on approach with a dedicated consultant, tracking, strategy, reporting and optimisation.",
"**Process:** An 8-step process, including phases such as briefing, objectives, audit, tracking implementation, strategy development, and subsequent activities.",
"**DOKO's 'Green Flags':** Transparency, business-focused approach, emphasis on tracking and landing pages, and adaptability.",
"**DOKO's Honesty:** DOKO do not offer a guaranteed Return on Ad Spend (ROAS)."
]
}
} {
"prompt": {
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"prompt": {
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"prompt_label": "brief_filter_2",
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"prompt_content": "Remove the following topics from the provided list:\nSEO, natural referencing, duplication, backlinks, links, anchors, sponsorship, illustrations, images, word count, internal link, anchor, external link, original, unique, duplicated, AI, artificial intelligence, click, homepage, home, publication, linksgarden, approval, verification, category, no follow, do follow, link, guideline, guidelines, orphan, hierarchy, contextualize, copy-paste, proofread, bold, italic, bullet list, words, URL, site name, brand, name.",
"model": "gpt-4o-mini",
"max_tokens": 1024,
"system": "The content you will receive is in json format. You are form London, your responses must be in English, with vocabulary from the United Kingdom. The response should be in json format. Do not return a linguistic consistency error Content format in json: {\"data\":[\"instruction_1\", \"instruction_2\", ...]} Response format in case of success: { \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] } Response format in case of error: {\"status\":\"error\",\"message\":\"error message\"} Remove the following topics from the provided list: SEO, natural referencing, duplication, backlinks, links, anchors, sponsorship, illustrations, images, word count, internal link, anchor, external link, original, unique, duplicated, AI, artificial intelligence, click, homepage, home, publication, linksgarden, approval, verification, category, no follow, do follow, link, guideline, guidelines, orphan, hierarchy, contextualize, copy-paste, proofread, bold, italic, bullet list, words, URL, site name, brand, name."
},
"content": "{\"data\":[\"**Article Type:** A 'Top 10' listicle, akin to a product review or ranking.\",\"**Theme:** Assisting businesses in the selection of a SEA (Search Engine Advertising) agency, with DOKO presented as a viable option.\",\"**Keyword:** SEA agency selection.\",\"**Tone:** Professional, clear, helpful, and easy to skim (short sentences, subheadings, lists).\",\"**Format:** Approximately 1200-1800 words, encompassing an introduction, methodology, top 10 list, a section focusing on DOKO, and a Frequently Asked Questions section.\",\"**DOKO's Positioning:** Frame DOKO as a dependable choice based on the outlined criteria (method, transparency, expertise, measurement), whilst steering clear of asserting they are the 'best'.\",\"**DOKO Key Points:** Briefly introduce DOKO, acknowledge their Google Premier Partner status (with appropriate disclaimers), factual achievements, their Google Ads services, complementary services, their approach and process.\",\"**DOKO's Method Details:** Underline the hands-on approach with a dedicated consultant, tracking, strategy, reporting and optimisation.\",\"**Process:** An 8-step process, including phases such as briefing, objectives, audit, tracking implementation, strategy development, and subsequent activities.\",\"**DOKO's 'Green Flags':** Transparency, business-focused approach, emphasis on tracking and landing pages, and adaptability.\",\"**DOKO's Honesty:** DOKO do not offer a guaranteed Return on Ad Spend (ROAS).\"]}"
},
"response": {
"status": "error",
"message": "The content contains prohibited topics according to the guidelines provided."
}
} {
"prompt": {
"label": "brief_filter_2",
"prompt": {
"prompt_id": "4",
"prompt_label": "brief_filter_2",
"content_format": "{\"data\":[\"instruction_1\", \"instruction_2\", ...]}",
"success_format": "{ \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] }",
"error_format": "{\"status\":\"error\",\"message\":\"error message\"}",
"ban_words": "0",
"prompt_content": "Remove the following topics from the provided list:\nSEO, natural referencing, duplication, backlinks, links, anchors, sponsorship, illustrations, images, word count, internal link, anchor, external link, original, unique, duplicated, AI, artificial intelligence, click, homepage, home, publication, linksgarden, approval, verification, category, no follow, do follow, link, guideline, guidelines, orphan, hierarchy, contextualize, copy-paste, proofread, bold, italic, bullet list, words, URL, site name, brand, name.",
"model": "gpt-4o-mini",
"max_tokens": 1024,
"system": "The content you will receive is in json format. You are form London, your responses must be in English, with vocabulary from the United Kingdom. The response should be in json format. Do not return a linguistic consistency error Content format in json: {\"data\":[\"instruction_1\", \"instruction_2\", ...]} Response format in case of success: { \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] } Response format in case of error: {\"status\":\"error\",\"message\":\"error message\"} Remove the following topics from the provided list: SEO, natural referencing, duplication, backlinks, links, anchors, sponsorship, illustrations, images, word count, internal link, anchor, external link, original, unique, duplicated, AI, artificial intelligence, click, homepage, home, publication, linksgarden, approval, verification, category, no follow, do follow, link, guideline, guidelines, orphan, hierarchy, contextualize, copy-paste, proofread, bold, italic, bullet list, words, URL, site name, brand, name."
},
"content": "{\"data\":[\"**Article Type:** A 'Top 10' listicle, akin to a product review or ranking.\",\"**Theme:** Assisting businesses in the selection of a SEA (Search Engine Advertising) agency, with DOKO presented as a viable option.\",\"**Keyword:** SEA agency selection.\",\"**Tone:** Professional, clear, helpful, and easy to skim (short sentences, subheadings, lists).\",\"**Format:** Approximately 1200-1800 words, encompassing an introduction, methodology, top 10 list, a section focusing on DOKO, and a Frequently Asked Questions section.\",\"**DOKO's Positioning:** Frame DOKO as a dependable choice based on the outlined criteria (method, transparency, expertise, measurement), whilst steering clear of asserting they are the 'best'.\",\"**DOKO Key Points:** Briefly introduce DOKO, acknowledge their Google Premier Partner status (with appropriate disclaimers), factual achievements, their Google Ads services, complementary services, their approach and process.\",\"**DOKO's Method Details:** Underline the hands-on approach with a dedicated consultant, tracking, strategy, reporting and optimisation.\",\"**Process:** An 8-step process, including phases such as briefing, objectives, audit, tracking implementation, strategy development, and subsequent activities.\",\"**DOKO's 'Green Flags':** Transparency, business-focused approach, emphasis on tracking and landing pages, and adaptability.\",\"**DOKO's Honesty:** DOKO do not offer a guaranteed Return on Ad Spend (ROAS).\"]}"
},
"response": {
"status": "error",
"message": "The provided data contains topics that cannot be included as per your instructions."
}
} {
"prompt": {
"label": "brief_filter_2",
"prompt": {
"prompt_id": "4",
"prompt_label": "brief_filter_2",
"content_format": "{\"data\":[\"instruction_1\", \"instruction_2\", ...]}",
"success_format": "{ \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] }",
"error_format": "{\"status\":\"error\",\"message\":\"error message\"}",
"ban_words": "0",
"prompt_content": "Remove the following topics from the provided list:\nSEO, natural referencing, duplication, backlinks, links, anchors, sponsorship, illustrations, images, word count, internal link, anchor, external link, original, unique, duplicated, AI, artificial intelligence, click, homepage, home, publication, linksgarden, approval, verification, category, no follow, do follow, link, guideline, guidelines, orphan, hierarchy, contextualize, copy-paste, proofread, bold, italic, bullet list, words, URL, site name, brand, name.",
"model": "gpt-4o-mini",
"max_tokens": 1024,
"system": "The content you will receive is in json format. You are form London, your responses must be in English, with vocabulary from the United Kingdom. The response should be in json format. Do not return a linguistic consistency error Content format in json: {\"data\":[\"instruction_1\", \"instruction_2\", ...]} Response format in case of success: { \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] } Response format in case of error: {\"status\":\"error\",\"message\":\"error message\"} Remove the following topics from the provided list: SEO, natural referencing, duplication, backlinks, links, anchors, sponsorship, illustrations, images, word count, internal link, anchor, external link, original, unique, duplicated, AI, artificial intelligence, click, homepage, home, publication, linksgarden, approval, verification, category, no follow, do follow, link, guideline, guidelines, orphan, hierarchy, contextualize, copy-paste, proofread, bold, italic, bullet list, words, URL, site name, brand, name."
},
"content": "{\"data\":[\"**Article Type:** A 'Top 10' listicle, akin to a product review or ranking.\",\"**Theme:** Assisting businesses in the selection of a SEA (Search Engine Advertising) agency, with DOKO presented as a viable option.\",\"**Keyword:** SEA agency selection.\",\"**Tone:** Professional, clear, helpful, and easy to skim (short sentences, subheadings, lists).\",\"**Format:** Approximately 1200-1800 words, encompassing an introduction, methodology, top 10 list, a section focusing on DOKO, and a Frequently Asked Questions section.\",\"**DOKO's Positioning:** Frame DOKO as a dependable choice based on the outlined criteria (method, transparency, expertise, measurement), whilst steering clear of asserting they are the 'best'.\",\"**DOKO Key Points:** Briefly introduce DOKO, acknowledge their Google Premier Partner status (with appropriate disclaimers), factual achievements, their Google Ads services, complementary services, their approach and process.\",\"**DOKO's Method Details:** Underline the hands-on approach with a dedicated consultant, tracking, strategy, reporting and optimisation.\",\"**Process:** An 8-step process, including phases such as briefing, objectives, audit, tracking implementation, strategy development, and subsequent activities.\",\"**DOKO's 'Green Flags':** Transparency, business-focused approach, emphasis on tracking and landing pages, and adaptability.\",\"**DOKO's Honesty:** DOKO do not offer a guaranteed Return on Ad Spend (ROAS).\"]}"
},
"response": {
"status": "error",
"message": "The provided content includes topics that cannot be processed, such as SEO and related terms."
}
} {
"prompt": {
"label": "generate_clusters",
"prompt": {
"prompt_id": "5",
"prompt_label": "generate_clusters",
"content_format": "{\"data\":\"keyword\"}",
"success_format": "{ \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] }",
"error_format": "{\"status\":\"error\",\"message\":\"error message\"}",
"ban_words": "0",
"prompt_content": "We will give you a keyword, an idea, or a phrase. You will need to provide 20 thematic cluster ideas related to the keyword.",
"model": "gemini-2.0-flash",
"max_tokens": 1024,
"system": "The content you will receive is in json format. You are form London, your responses must be in English, with vocabulary from the United Kingdom. The response should be in json format. Do not return a linguistic consistency error Content format in json: {\"data\":\"keyword\"} Response format in case of success: { \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] } Response format in case of error: {\"status\":\"error\",\"message\":\"error message\"} We will give you a keyword, an idea, or a phrase. You will need to provide 20 thematic cluster ideas related to the keyword."
},
"content": "{\"data\":\"Doko\"}"
},
"response": {
"status": "ok",
"response": [
"Nepalese Culture & Traditions",
"Himalayan Expeditions & Portering",
"Sustainable Tourism in Nepal",
"Backpacking & Trekking Gear Reviews",
"Sherpa Communities & Lifestyles",
"Mountain Safety & First Aid",
"Nepali Cuisine & Recipes",
"Documentary Filmmaking in Remote Regions",
"Photography of the Himalayas",
"Climate Change Impacts on Mountain Communities",
"Nepali Language & Cultural Exchange",
"Charity & Aid Work in Nepal",
"Mount Everest & Climbing History",
"Mapping & Cartography of the Himalayas",
"Wildlife Conservation in Nepal",
"Buddhism & Monasteries in the Himalayas",
"Nepali Art, Music & Folklore",
"Travel Narratives & Adventure Literature (Nepal)",
"The Economics of Portering in Nepal",
"Human Rights & Labour Conditions for Porters"
]
}
} {
"prompt": {
"label": "brief_resume",
"prompt": {
"prompt_id": "2",
"prompt_label": "brief_resume",
"content_format": "{\"data\": \"brief\"}",
"success_format": "{ \"status\" : \"ok\", \"response\": [\"point_1\", \"point_2\", ...] }",
"error_format": "{\"status\":\"error\",\"message\":\"error message\"}",
"ban_words": "0",
"prompt_content": "If the topic is not in English, translate it into English. \nSummarize with key points and simple words all the editorial guidelines provided to you: for example, a place, profession, theme, keyword.",
"model": "gemini-2.0-flash",
"max_tokens": 1024,
"system": "The content you will receive is in json format. You are form London, your responses must be in English, with vocabulary from the United Kingdom. The response should be in json format. Do not return a linguistic consistency error Content format in json: {\"data\": \"brief\"} Response format in case of success: { \"status\" : \"ok\", \"response\": [\"point_1\", \"point_2\", ...] } Response format in case of error: {\"status\":\"error\",\"message\":\"error message\"} If the topic is not in English, translate it into English. Summarize with key points and simple words all the editorial guidelines provided to you: for example, a place, profession, theme, keyword."
},
"content": "{\"data\":\"Comment choisir une agence SEA : D\\u00e9couvrez notre top 10 avec Doko en t\\u00eate Exemple d\\u2019article : \\n\\nProduire un article type \\u201ctop agences\\u201d (https:\\/\\/www.challenges.fr\\/partenaires\\/agence-google-ads-le-top-10-des-meilleures-agences-pour-gerer-vos-campagnes-sea_603122) publi\\u00e9 sur La Provence, qui propose un classement et aide les entreprises \\u00e0 choisir une agence pour g\\u00e9rer leurs campagnes SEA. DOKO est plac\\u00e9e en premi\\u00e8re position, avec une pr\\u00e9sentation cr\\u00e9dible, factuelle et p\\u00e9dagogique, orient\\u00e9e performance et transparence, sans promesses de r\\u00e9sultats.\\nPositionnement \\u00e9ditorial (ligne \\u00e0 tenir)\\nDire clairement qu\\u2019il n\\u2019existe pas d\\u2019agence universellement n\\u00b01, mais que l\\u2019article propose une s\\u00e9lection bas\\u00e9e sur des crit\\u00e8res (m\\u00e9thode, transparence, expertise, capacit\\u00e9 de mesure).\\n\\n\\nPr\\u00e9senter DOKO en #1 comme \\u201coption la plus solide\\u201d au regard des crit\\u00e8res retenus, sans tomber dans \\u201cmeilleure agence de France\\u201d.\\n\\n\\nTon : professionnel, clair, utile, \\u201clecture rapide\\u201d, avec encadr\\u00e9s (FAQ, checklists).\\n\\n\\nFormat recommand\\u00e9 (m\\u00e9dia \\/ publi-r\\u00e9dactionnel)\\nLongueur : 1 200 \\u00e0 1 800 mots\\n\\n\\nStructure : intro + m\\u00e9thodologie de s\\u00e9lection + top 10 + focus DOKO #1 + FAQ\\n\\n\\nStyle : phrases courtes, sous-titres explicites, listes, \\u00e9l\\u00e9ments concrets (process, p\\u00e9rim\\u00e8tre, points de vigilance).\\n\\n\\n\\nPoints cl\\u00e9s DOKO \\u00e0 aborder (bloc #1 du classement)\\n1) Pitch DOKO (2\\u20133 phrases)\\nDOKO est une agence SEA\\/Google Ads bas\\u00e9e \\u00e0 Lyon, orient\\u00e9e performance et transparence, avec un accompagnement sur-mesure et une m\\u00e9thode structur\\u00e9e.\\n\\n\\n2) R\\u00e9assurance : statut Google Premier Partner (avec nuance obligatoire)\\nMentionner le statut Google Premier Partner et l\\u2019id\\u00e9e \\u201ctop 3%\\u201d associ\\u00e9e dans leur communication.\\n\\n\\nExpliquer ce que cela signifie en pratique : niveau d\\u2019exigence, signal de maturit\\u00e9\\/volume\\/comp\\u00e9tences, sans le pr\\u00e9senter comme une garantie (\\u201cce n\\u2019est pas une promesse de r\\u00e9sultats, mais un indicateur de structure et d\\u2019exigence\\u201d).\\n\\n\\n3) Preuves factuelles \\u00e0 int\\u00e9grer (choisir 4\\u20136 max, pas tout)\\nCr\\u00e9\\u00e9e en 2016\\n\\n\\n10 ans d\\u2019exp\\u00e9rience en webmarketing\\n\\n\\nCertifi\\u00e9e Google Ads \\/ Google Partners depuis 5 ans\\n\\n\\n+10M\\u20ac g\\u00e9r\\u00e9s en publicit\\u00e9 en ligne depuis la cr\\u00e9ation\\n\\n\\n350+ entreprises accompagn\\u00e9es\\n\\n\\nEnviron 70 clients actifs\\n R\\u00e8gle : 4\\u20136 \\u00e9l\\u00e9ments max dans l\\u2019encadr\\u00e9 DOKO (\\u00e9viter la surcharge).\\n\\n\\n4) P\\u00e9rim\\u00e8tre Google Ads (\\u00e0 lister clairement)\\nSearch Google Ads\\n\\n\\nGoogle Shopping (inclure \\u201coptimisation des flux produits\\u201d)\\n\\n\\nPerformance Max\\n\\n\\nDemand Gen & Display\\n\\n\\nYouTube Ads\\n Ajouter une phrase \\u201cDOKO adapte le mix en fonction du mod\\u00e8le (e-commerce vs lead gen vs local)\\u201d.\\n\\n\\n5) P\\u00e9rim\\u00e8tre acquisition \\u00e9largi (\\u00e0 mentionner en option, 1 phrase)\\nPossibilit\\u00e9 d\\u2019accompagnement plus global selon besoin : SEO, SEM Google & Bing, Social Ads (Meta, Pinterest, LinkedIn, TikTok), Data & Conversion (WebAnalytics, CRO\\/landing pages, CRM, reporting\\/analyse).\\n But : cr\\u00e9dibiliser une vision \\u201cfull-funnel\\u201d sans diluer l\\u2019expertise Google Ads.\\n\\n\\n6) M\\u00e9thodologie DOKO (c\\u0153ur diff\\u00e9renciant \\u00e0 d\\u00e9tailler)\\nMettre en avant le c\\u00f4t\\u00e9 \\u201cpilotage propre\\u201d :\\nConsultant d\\u00e9di\\u00e9\\n\\n\\nCadrage enjeux business\\/marketing\\n\\n\\nD\\u00e9finition objectifs de conversion\\n\\n\\nMise en place \\/ fiabilisation tracking (Analytics, GTM)\\n\\n\\nStrat\\u00e9gie & structuration du compte\\n\\n\\nOutils de reporting\\/pilotage\\n\\n\\nOptimisation continue + reporting mensuel orient\\u00e9 d\\u00e9cisions\\n\\n\\n7) Process DOKO en 8 \\u00e9tapes (\\u00e0 reformuler en encadr\\u00e9)\\nBrief marketing\\/business\\n\\n\\nObjectifs & KPI\\n\\n\\nAudit & analyse (compte, annonces, requ\\u00eates, tracking, pages)\\n\\n\\nTracking (GA4\\/GTM) : mise \\u00e0 jour \\/ mise en place\\n\\n\\nStrat\\u00e9gie & structure\\n\\n\\nMise en place campagnes\\n\\n\\nSuivi & optimisation (tests, exclusions, it\\u00e9rations)\\n\\n\\nMonitoring & reporting mensuel (actions, apprentissages, next steps)\\n\\n\\n8) \\u201cGreen flags\\u201d \\u00e0 attribuer \\u00e0 DOKO (sans comparaison agressive)\\nTransparence (reporting actionnable, logique test & learn)\\n\\n\\nPilotage orient\\u00e9 business (CPA\\/ROAS selon cas, et qualit\\u00e9 lead si B2B)\\n\\n\\nImportance donn\\u00e9e au tracking et aux landing pages\\n\\n\\nAdaptation par typologie (e-commerce\\/lead gen\\/local)\\n\\n\\n9) \\u201cCe que DOKO ne promet pas\\u201d (1 mini-phrase tr\\u00e8s utile)\\n\\u201cPas de promesse de ROAS garanti : la performance d\\u00e9pend du tracking, de l\\u2019offre, du site\\/LP, du budget et du cycle de vente.\\u201d\\nPour les autres concurrents \\u00e0 citer voici la liste :\"}"
},
"response": {
"status": "ok",
"response": [
"**Topic:** How to choose a SEA agency: Top 10 agencies with Doko in the lead.",
"**Type of Content:** Produce a 'top agencies' article, similar to a Challenges.fr article, that ranks agencies to help businesses select one for managing their SEA campaigns.",
"**Editorial Stance:** Acknowledge that there's no universally 'best' agency, but present a selection based on criteria like methodology, transparency, expertise, and measurability.",
"**Doko's Positioning:** Present Doko as the 'most solid option' based on the criteria, without claiming it's the 'best agency in France'.",
"**Tone:** Professional, clear, useful, and easily digestible, with features like FAQs and checklists.",
"**Format:** A publiredactorial piece of 1200–1800 words. Introduction, methodology of selection, top 10 list, Doko focus at #1, FAQ.",
"**Style:** Short sentences, clear subheadings, lists, and concrete details (processes, scope, areas of caution).",
"**Key Points About Doko:**",
" - A Lyon-based SEA/Google Ads agency focused on performance and transparency.",
" - Google Premier Partner status: acknowledge this, but highlight the requirements to become certified.",
" - Google Ads scope: Google Search, Google Shopping (including product feed optimisation), Performance Max, Demand Gen & Display, YouTube Ads.",
" - Mention potential for broader acquisition support: SEO, SEM Google & Bing, Social Ads (Meta, Pinterest, LinkedIn, TikTok), Data & Conversion (WebAnalytics, CRO/landing pages, CRM, reporting/analysis).",
" - Doko's methodology: dedicated consultant, defining conversion goals, implementing reliable tracking, and continuous optimisation with monthly reporting.",
" - Mention Doko's process in 8 steps, from the brief to monthly reporting.",
" - Transparency in reporting, business-driven approach (CPA/ROAS focused), tracking and landing page focus, adaptation by type (e-commerce/lead gen/local).",
" - Doko does not promise guaranteed ROAS due to dependency on tracking, the offer, the site/landing page, budget, and the sales cycle."
]
}
} {
"prompt": {
"label": "brief_filter_1",
"prompt": {
"prompt_id": "3",
"prompt_label": "brief_filter_1",
"content_format": "{\"data\":[\"instruction_1\", \"instruction_2\", ...]}",
"success_format": "{ \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] }",
"error_format": "{\"status\":\"error\",\"message\":\"error message\"}",
"ban_words": "0",
"prompt_content": "Remove the following topics from the provided list:\nSEO, natural referencing, duplication, backlinks, links, anchors, sponsorship, illustrations, images, word count, internal link, anchor, external link, original, unique, duplicated, AI, artificial intelligence, click, homepage, home, publication, linksgarden, approval, verification, category, no follow, do follow, link, guideline, guidelines, orphan, hierarchy, contextualize, copy-paste, proofread, bold, italic, bullet list, words, URL, site name, brand, name.",
"model": "gemini-2.0-flash",
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"system": "The content you will receive is in json format. You are form London, your responses must be in English, with vocabulary from the United Kingdom. The response should be in json format. Do not return a linguistic consistency error Content format in json: {\"data\":[\"instruction_1\", \"instruction_2\", ...]} Response format in case of success: { \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] } Response format in case of error: {\"status\":\"error\",\"message\":\"error message\"} Remove the following topics from the provided list: SEO, natural referencing, duplication, backlinks, links, anchors, sponsorship, illustrations, images, word count, internal link, anchor, external link, original, unique, duplicated, AI, artificial intelligence, click, homepage, home, publication, linksgarden, approval, verification, category, no follow, do follow, link, guideline, guidelines, orphan, hierarchy, contextualize, copy-paste, proofread, bold, italic, bullet list, words, URL, site name, brand, name."
},
"content": "{\"data\":[\"**Topic:** How to choose a SEA agency: Top 10 agencies with Doko in the lead.\",\"**Type of Content:** Produce a 'top agencies' article, similar to a Challenges.fr article, that ranks agencies to help businesses select one for managing their SEA campaigns.\",\"**Editorial Stance:** Acknowledge that there's no universally 'best' agency, but present a selection based on criteria like methodology, transparency, expertise, and measurability.\",\"**Doko's Positioning:** Present Doko as the 'most solid option' based on the criteria, without claiming it's the 'best agency in France'.\",\"**Tone:** Professional, clear, useful, and easily digestible, with features like FAQs and checklists.\",\"**Format:** A publiredactorial piece of 1200\\u20131800 words. Introduction, methodology of selection, top 10 list, Doko focus at #1, FAQ.\",\"**Style:** Short sentences, clear subheadings, lists, and concrete details (processes, scope, areas of caution).\",\"**Key Points About Doko:**\",\" - A Lyon-based SEA\\/Google Ads agency focused on performance and transparency.\",\" - Google Premier Partner status: acknowledge this, but highlight the requirements to become certified.\",\" - Google Ads scope: Google Search, Google Shopping (including product feed optimisation), Performance Max, Demand Gen & Display, YouTube Ads.\",\" - Mention potential for broader acquisition support: SEO, SEM Google & Bing, Social Ads (Meta, Pinterest, LinkedIn, TikTok), Data & Conversion (WebAnalytics, CRO\\/landing pages, CRM, reporting\\/analysis).\",\" - Doko's methodology: dedicated consultant, defining conversion goals, implementing reliable tracking, and continuous optimisation with monthly reporting.\",\" - Mention Doko's process in 8 steps, from the brief to monthly reporting.\",\" - Transparency in reporting, business-driven approach (CPA\\/ROAS focused), tracking and landing page focus, adaptation by type (e-commerce\\/lead gen\\/local).\",\" - Doko does not promise guaranteed ROAS due to dependency on tracking, the offer, the site\\/landing page, budget, and the sales cycle.\"]}"
},
"response": {
"status": "ok",
"response": [
"Right then, here's a breakdown of what you're after for this 'Top Agencies' piece, focusing on SEA and Google Ads, but without all the SEO and unnecessary jargon.",
"**Content Brief: Choosing a SEA Agency – Top 10 with Doko in the Lead**",
"**Type of Content:** A 'Top Agencies' style article, like you'd see in a proper business magazine, to guide businesses in picking an agency for their SEA campaigns.",
"**Editorial Stance:** Acknowledge there's no one-size-fits-all 'best' agency. Present a selection based on solid criteria: methodology, transparency, expertise, and measurability.",
"**Doko's Positioning:** Doko is to be presented as a 'cracking option', the 'most solid' choice, mind, based on these criteria. Not claiming they're the 'best in France', just a top contender.",
"**Tone:** Professional, clear, useful, and easy to get your head around. Chuck in some FAQs and checklists for good measure.",
"**Format:** A publiredactorial piece, around 1200–1800 words. Introduction, selection methodology, top 10 list, and a proper focus on Doko at number one, finished off with FAQs.",
"**Style:** Short sentences, clear subheadings, lists, and concrete details. We're talking processes, scope, and areas where you need to tread carefully.",
"**Key Points About Doko:**",
" - Lyon-based SEA/Google Ads agency, laser-focused on performance and transparency. They get results, plain and simple.",
" - Google Premier Partner status: give it a nod, but explain what you need to do to earn that badge. Don't make it sound like it's the be-all and end-all.",
" - Google Ads Scope: They cover the whole shebang – Google Search, Google Shopping (including fettling about with product feeds), Performance Max, Demand Gen & Display, YouTube Ads. The works.",
" - Potential broader acquisition support: mention their SEM across Google & Bing, Social Ads (Meta, Pinterest, LinkedIn, TikTok), and Data & Conversion (WebAnalytics, CRO/landing pages, CRM, reporting/analysis). They've got the lot, really.",
" - Doko's Methodology: Dedicated consultant, nailing down conversion goals, implementing proper tracking, and continuous optimization with monthly reports. A proper, thorough job.",
" - Their process in 8 steps, from the initial brief to the monthly reports. Lay it out clearly.",
" - Transparency in reporting, a business-driven approach (focused on CPA/ROAS), and a keen focus on tracking and landing pages. They know what's what.",
" - Customization by type (e-commerce/lead gen/local). They don't just churn out the same thing for everyone.",
" - **Crucially**: Doko don't promise guaranteed ROAS. Too many variables – tracking, the offer itself, the site/landing page, budget, and even the sales cycle. Honesty is the best policy.",
"In essence, a clear, concise piece that positions Doko as a top contender in the SEA agency world, without resorting to hyperbole or dodgy promises. Focus on their strengths: performance, transparency, and a solid methodology."
]
}
} {
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"label": "brief_filter_2",
"prompt": {
"prompt_id": "4",
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"content_format": "{\"data\":[\"instruction_1\", \"instruction_2\", ...]}",
"success_format": "{ \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] }",
"error_format": "{\"status\":\"error\",\"message\":\"error message\"}",
"ban_words": "0",
"prompt_content": "Remove the following topics from the provided list:\nSEO, natural referencing, duplication, backlinks, links, anchors, sponsorship, illustrations, images, word count, internal link, anchor, external link, original, unique, duplicated, AI, artificial intelligence, click, homepage, home, publication, linksgarden, approval, verification, category, no follow, do follow, link, guideline, guidelines, orphan, hierarchy, contextualize, copy-paste, proofread, bold, italic, bullet list, words, URL, site name, brand, name.",
"model": "gpt-4o-mini",
"max_tokens": 1024,
"system": "The content you will receive is in json format. You are form London, your responses must be in English, with vocabulary from the United Kingdom. The response should be in json format. Do not return a linguistic consistency error Content format in json: {\"data\":[\"instruction_1\", \"instruction_2\", ...]} Response format in case of success: { \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] } Response format in case of error: {\"status\":\"error\",\"message\":\"error message\"} Remove the following topics from the provided list: SEO, natural referencing, duplication, backlinks, links, anchors, sponsorship, illustrations, images, word count, internal link, anchor, external link, original, unique, duplicated, AI, artificial intelligence, click, homepage, home, publication, linksgarden, approval, verification, category, no follow, do follow, link, guideline, guidelines, orphan, hierarchy, contextualize, copy-paste, proofread, bold, italic, bullet list, words, URL, site name, brand, name."
},
"content": "{\"data\":[\"Right then, here's a breakdown of what you're after for this 'Top Agencies' piece, focusing on SEA and Google Ads, but without all the SEO and unnecessary jargon.\",\"**Content Brief: Choosing a SEA Agency \\u2013 Top 10 with Doko in the Lead**\",\"**Type of Content:** A 'Top Agencies' style article, like you'd see in a proper business magazine, to guide businesses in picking an agency for their SEA campaigns.\",\"**Editorial Stance:** Acknowledge there's no one-size-fits-all 'best' agency. Present a selection based on solid criteria: methodology, transparency, expertise, and measurability.\",\"**Doko's Positioning:** Doko is to be presented as a 'cracking option', the 'most solid' choice, mind, based on these criteria. Not claiming they're the 'best in France', just a top contender.\",\"**Tone:** Professional, clear, useful, and easy to get your head around. Chuck in some FAQs and checklists for good measure.\",\"**Format:** A publiredactorial piece, around 1200\\u20131800 words. Introduction, selection methodology, top 10 list, and a proper focus on Doko at number one, finished off with FAQs.\",\"**Style:** Short sentences, clear subheadings, lists, and concrete details. We're talking processes, scope, and areas where you need to tread carefully.\",\"**Key Points About Doko:**\",\" - Lyon-based SEA\\/Google Ads agency, laser-focused on performance and transparency. They get results, plain and simple.\",\" - Google Premier Partner status: give it a nod, but explain what you need to do to earn that badge. Don't make it sound like it's the be-all and end-all.\",\" - Google Ads Scope: They cover the whole shebang \\u2013 Google Search, Google Shopping (including fettling about with product feeds), Performance Max, Demand Gen & Display, YouTube Ads. The works.\",\" - Potential broader acquisition support: mention their SEM across Google & Bing, Social Ads (Meta, Pinterest, LinkedIn, TikTok), and Data & Conversion (WebAnalytics, CRO\\/landing pages, CRM, reporting\\/analysis). They've got the lot, really.\",\" - Doko's Methodology: Dedicated consultant, nailing down conversion goals, implementing proper tracking, and continuous optimization with monthly reports. A proper, thorough job.\",\" - Their process in 8 steps, from the initial brief to the monthly reports. Lay it out clearly.\",\" - Transparency in reporting, a business-driven approach (focused on CPA\\/ROAS), and a keen focus on tracking and landing pages. They know what's what.\",\" - Customization by type (e-commerce\\/lead gen\\/local). They don't just churn out the same thing for everyone.\",\" - **Crucially**: Doko don't promise guaranteed ROAS. Too many variables \\u2013 tracking, the offer itself, the site\\/landing page, budget, and even the sales cycle. Honesty is the best policy.\",\"In essence, a clear, concise piece that positions Doko as a top contender in the SEA agency world, without resorting to hyperbole or dodgy promises. Focus on their strengths: performance, transparency, and a solid methodology.\"]}"
},
"response": {
"status": "ok",
"response": [
"Right then, here's a breakdown of what you're after for this 'Top Agencies' piece, focusing on SEA and Google Ads, but without all the SEO and unnecessary jargon.",
"**Content Brief: Choosing a SEA Agency – Top 10 with Doko in the Lead**",
"**Type of Content:** A 'Top Agencies' style article, like you'd see in a proper business magazine, to guide businesses in picking an agency for their SEA campaigns.",
"**Editorial Stance:** Acknowledge there's no one-size-fits-all 'best' agency. Present a selection based on solid criteria: methodology, transparency, expertise, and measurability.",
"**Doko's Positioning:** Doko is to be presented as a 'cracking option', the 'most solid' choice, mind, based on these criteria. Not claiming they're the 'best in France', just a top contender.",
"**Tone:** Professional, clear, useful, and easy to get your head around. Chuck in some FAQs and checklists for good measure.",
"**Format:** A publiredactorial piece, around 1200–1800 words. Introduction, selection methodology, top 10 list, and a proper focus on Doko at number one, finished off with FAQs.",
"**Style:** Short sentences, clear subheadings, lists, and concrete details. We're talking processes, scope, and areas where you need to tread carefully.",
"**Key Points About Doko:**",
" - Lyon-based SEA/Google Ads agency, laser-focused on performance and transparency. They get results, plain and simple.",
" - Google Premier Partner status: give it a nod, but explain what you need to do to earn that badge. Don't make it sound like it's the be-all and end-all.",
" - Google Ads Scope: They cover the whole shebang – Google Search, Google Shopping (including fettling about with product feeds), Performance Max, Demand Gen & Display, YouTube Ads. The works.",
" - Potential broader acquisition support: mention their SEM across Google & Bing, Social Ads (Meta, Pinterest, LinkedIn, TikTok), and Data & Conversion (WebAnalytics, CRO/landing pages, CRM, reporting/analysis). They've got the lot, really.",
" - Doko's Methodology: Dedicated consultant, nailing down conversion goals, implementing proper tracking, and continuous optimization with monthly reports. A proper, thorough job.",
" - Their process in 8 steps, from the initial brief to the monthly reports. Lay it out clearly.",
" - Transparency in reporting, a business-driven approach (focused on CPA/ROAS), and a keen focus on tracking and landing pages. They know what's what.",
" - Customization by type (e-commerce/lead gen/local). They don't just churn out the same thing for everyone.",
" - **Crucially**: Doko don't promise guaranteed ROAS. Too many variables – tracking, the offer itself, the site/landing page, budget, and even the sales cycle. Honesty is the best policy.",
"In essence, a clear, concise piece that positions Doko as a top contender in the SEA agency world, without resorting to hyperbole or dodgy promises. Focus on their strengths: performance, transparency, and a solid methodology."
]
}
} {
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"success_format": "{ \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] }",
"error_format": "{\"status\":\"error\",\"message\":\"error message\"}",
"ban_words": "0",
"prompt_content": "We will give you a keyword, an idea, or a phrase. You will need to provide 20 thematic cluster ideas related to the keyword.",
"model": "gemini-2.0-flash",
"max_tokens": 1024,
"system": "The content you will receive is in json format. You are form London, your responses must be in English, with vocabulary from the United Kingdom. The response should be in json format. Do not return a linguistic consistency error Content format in json: {\"data\":\"keyword\"} Response format in case of success: { \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] } Response format in case of error: {\"status\":\"error\",\"message\":\"error message\"} We will give you a keyword, an idea, or a phrase. You will need to provide 20 thematic cluster ideas related to the keyword."
},
"content": "{\"data\":\"Doko\"}"
},
"response": {
"status": "ok",
"response": [
"Nepali Sherpa Culture & Traditions",
"Himalayan Mountain Expeditions",
"Portering & Load Carrying Techniques",
"Endurance & Physical Prowess",
"Remote Mountain Communities",
"High Altitude Trekking Gear",
"Backpacking & Hiking Equipment",
"Nepali Handicrafts & Textiles",
"Sustainable Tourism in Nepal",
"Challenges Faced by Porters",
"Humanitarian Aid & Relief Efforts",
"Nepali Folklore & Mythology",
"Mountain Safety & Rescue Operations",
"Environmental Conservation in the Himalayas",
"Nepali Cuisine & Food Culture",
"Nepali Music & Dance",
"Documentary Filmmaking in Nepal",
"Photography in the Himalayas",
"Adventure Travel & Tourism",
"Nepali Language & Linguistics"
]
}
} {
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"prompt": {
"prompt_id": "1",
"prompt_label": "generate_titles",
"content_format": "{\"data\":{\"cluster\":cluster,\"brief\":brief, \"keyword\":keyword}}",
"success_format": "{ \"status\" : \"ok\", \"response\": [\"data 1\", \"data 2\", \"data etc.\"] }",
"error_format": "{\"status\":\"error\",\"message\":\"error message\"}",
"ban_words": "0",
"prompt_content": "We will give you a keyword, a comment, and a thematic cluster. You will need to provide 5 blog article title ideas that must include the keyword and relate to the thematic cluster. Follow grammar rules and the cluster. Some fields may be empty; omit those. MANDATORY : If subject, keyword or cluster is not in english, translate it FULLY to your language.",
"model": "claude-sonnet-4-5-20250929",
"max_tokens": 4096,
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"content": "{\"data\":\"Skip to main content\\nInternational Documentary Association\\nSecondary Menu\\nLogin\\nSupport IDA\\nSearch\\nSocial media links\\nSearch\\nMain navigation\\nAbout IDA\\nAbout\\nMission\\nHistory\\nStaff\\nBoard of Directors\\nPartners\\nOur Supporters\\nJobs\\nContact\\nLatest\\nBlog\\nDocs to Watch\\nPress Center\\nVideos\\nJoin IDA\\nBecome a Member\\nJoin Our List\\nDonate to IDA\\nDonate to IDA Sponsored Projects\\nVolunteer\\nSponsor\\nAdvertise\\nEvents\\nCalendar\\nAll Events\\nCode of Conduct\\nSeminars\\nDocumentary Journalism Summit\\nPanels & Workshops\\nConversation Series\\nMaster Class\\nScreenings\\nSpringDocs\\nFallDocs\\nConference\\nAbout Getting Real\\n2026\\n2024\\n2022\\n2020\\n2018\\n2016\\nAwards\\nAbout\\n2025\\n2024\\n2023\\n2022\\nPast Winners\\nFor Creators\\nResources\\nGrants Directory\\nAccessibility\\nAI Resources\\nBusiness\\nFunding\\nCreative\\nTechnical\\nJournalism\\nCOVID-19\\nFiscal Sponsorship\\nAbout\\nApplication Guidelines\\nFAQ\\nSponsored Projects\\nFunding\\n2025 Grants Cycle\\nCore Application\\nPare Lorentz Documentary Fund\\nEnterprise Documentary Fund\\nLogan Elevate Grant\\nNonfiction Access Initiative\\nIDA Field-Building Fund\\nGrantees\\nAdvocacy\\nDocumentary Magazine\\nAll Articles\\nLatest Issue\\nAll Issues\\nJoin IDA\\nEngage\\nSubscribe to Newsletters\\nAdvertise\\nVolunteer\\nDonate\\nDonate to IDA\\nDonate to Sponsored Projects\\nOur Supporters\\nBecome a Member\\nIndividual Memberships\\nImpact Circle\\nInstitutional Memberships\\nInternational Pricing\\nVisa Letters\\nJob Board\\nInsurance Program\\nHome\\n\\u201cIn The Post-Colonial Building of Power Structures, Collaboration Is Everything\\u201d: Rintu Thomas and Sushmit Ghosh Discuss The Himalayan Story Lab\\n\\u201cIn the Post-Colonial Building of Power Structures, Collaboration Is Everything\\u201d: Rintu Thomas and Sushmit Ghosh Discuss the Himalayan Story Lab\\n\\u201cCollaboration Is Everything\\u201d\\nImage\\n\\u201cCollaboration Is Everything\\u201d\\nOnline Feature\\nMentors Rintu Thomas (second from R) and Sushmit Ghosh (center, with bandana) with a cohort of their Himalayan Story Lab. All images courtesy of the Himalayan Story Lab\\nBest known for co-directing\\nWriting With Fire\\n, Rintu Thomas and Sushmit Ghosh discuss the aims and philosophy behind the Himalayan Story Lab\\nPublished: November 10th, 2025\\nBy Botagoz Koilybayeva\\nRintu Thomas and Sushmit Ghosh, the duo behind\\nWriting With Fire\\n(2021), are reimagining the nonfiction filmmaking landscape in India, a country with scarce institutional fellowships or funding for documentary storytellers. In 2023, they launched the Himalayan Story Lab (an IDA Field-Building Fund grantee), a 12-month incubation program for 5 Indigenous directors from the Himalayan region working on their debut feature films. Conceived as a ten-year commitment, the Lab aims to nurture the storytelling gaze from within the region. Their vision is to create a self-sustaining ecosystem where director-producers can collaborate on each other\\u2019s work. \\u201cIn the long term, we would be able to map impact [of the Lab] in terms of the number of independent producers that emerge from the region,\\u201d says Thomas.\\nDrawing on their experiences through international programs such as the Sundance Stories of Change Fellowship,\\nChicken & Egg\\nAccelerator Lab, and IDFA Academy, Thomas and Ghosh designed the Himalayan Story Lab as a holistic space. Combining in-person labs, virtual mentorship, and access to global networks, the Lab aims to address critical gaps in storytelling craft, funding, and industry exposure. To that end, the Lab collaborates with the Dharamshala International Film Festival, offering many fellows their first festival experience and opening doors to films, conversations, and industry events.\\nAfter just two years, fellows have pitched their projects at increasingly global platforms, including\\nDocedge Kolkata\\n(India), Docs by the Sea (Indonesia), and Tokyo Docs (Japan). One of the Lab\\u2019s alumni, Manisha Halai, won the Australian International Documentary Conference (AIDC) Award and the Audience Award at Docs by the Sea for her debut documentary,\\nOrange, Beetle, Mother and I\\n.\\nFor\\nDocumentary\\n, Thomas and Ghosh reflect on the founding vision of the Himalayan Story Lab, the challenges of building an ethical ecosystem for nonfiction filmmaking in a resource-starved region, and broadening the Lab\\u2019s commitment to the region by expanding eligibility to Nepal and Bhutan. This interview has been edited.\\nDOCUMENTARY: Since 2016, you have been mentoring young people from the northeastern parts of India at the Green Hub, a residential film school started by environmental filmmaker Rita Banerji. How did you decide to pivot to the Himalayan Story Lab?\\nRINTU THOMAS:\\nI think we exist in the extreme\\u2014between the opposing forces of scarcity and gatekeeping. To us, the question has always been: Is there a way to create radical abundance? Rita\\u2019s work is an example of that possibility. She realized that while many stories were being told about the region, few were told from within it. That\\u2019s what led her to start a film school in Assam. When Green Hub turned seven, it had already built this rich foundation of working with filmmakers from the region who were making compelling short documentaries, but rarely had the chance to develop feature docs.\\nAround that time, as we were wrapping up the six year journey for\\nWriting With Fire\\n, we were asking ourselves:\\nHow can we share what we\\u2019ve learned in a way that builds it as an ecosystem, rather than a one-off program?\\nThat\\u2019s when we pitched the idea of the Lab to Rita. Green Hub became the physical home for the Lab in the state of Assam, which is really the gateway to the northeastern Himalayan region. We were also fortunate that\\nWriting With Fire\\nhad won a bunch of awards all over the world, and we decided to invest that prize money into creating the Lab.\\nSUSHMIT GHOSH:\\nA year-long fellowship for documentary filmmakers is unusual anywhere, and almost unheard of in South Asia. What\\u2019s been powerful about the collaboration with Green Hub is that it gave the Lab a physical home\\u2014an old Assam bungalow with dedicated rooms, a projector, a sound system, edit bay\\u2014so something that started as an idea on paper could take real shape. For me, physical space matters. It reminded me that where we work shapes how we think. Stories from this region have long been filtered through outside eyes; the Lab lets filmmakers from here turn the camera inward, grounded in their own worlds and ways of seeing.\\nImage\\nManisha Halai winning two awards at the Docs by the Sea Pitch Forum.\\nImage\\nManisha Halai (C) with Thomas (R) and Ghosh (L) during a lab.\\nImage\\nA Cohort II session.\\nD: By the end of the fellowship, how well are fellows equipped, financially and conceptually?\\nRT:\\nThe Lab stays alongside a project through its undergrowth, from early to late development. It is structured as three labs spread across a year. The Fellowship takes an expansive definition of \\u201cemerging,\\u201d supporting filmmakers from their mid-20s through their 40s. Filmmakers come with a wide range of stories and narrative styles, from personal docs to experimental narrative essays, all rooted in indigenous knowledge and memory. The early sessions are about turning inward: What\\u2019s the story of your life? Why does my heart feel that this is my story to tell? It isn\\u2019t about story arcs or timelines. The first lab is really about listening for your voice and the form that feels most honest to your subject.\\nSG:\\nThe second lab is more of an editing retreat. Last year, we held it in a Buddhist monastery, which lent itself beautifully to reflection and focus. We\\u2019ve learnt that the second lab is where the most chaos emerges, when filmmakers start playing with uncertainty and the film begins to reveal what it really wants to be. That\\u2019s the value of an incubation space: it makes room for vulnerability, for what feels like failure, and for the belief that something truer will emerge.\\nBy the time we reach the third lab, we are all focused on creating a short development trailer and writing about the film. In Labs 2 and 3, we also spend time producing, looking closely at budgeting, contracting, and learning from best practices in the field. We invite peers, fellow practicing filmmakers, and creative producers (Indian and international) to lead masterclasses. It\\u2019s about keeping knowledge open and accessible, while also strengthening their imagination to all the aspects of independent filmmaking, and having fun through it all. Joy is the marrow of this fellowship. \\u00a0\\nThe Lab also supports each filmmaker with a grant of INR100,000 (US$1,200), a small but meaningful investment they can use toward travel, research, filming, or sustenance. In the first year, we collaborated with the Dharamshala International Film Festival (DIFF), giving fellows access to its screenings and community. For many, it was their first time being at a major festival space and feeling welcomed there. It was such a meaningful experience that we\\u2019ll be continuing our collaboration with DIFF for the second cohort, this November. At this point, the Fellowship feels less like a program and more like a long, iterative conversation.\\nD: You had a recent success with Manisha Halai. Can you talk about that, and also the financial, infrastructural, and ethical challenges you\\u2019ve faced in the first two years?\\nRT:\\nManisha has been remarkable in how she\\u2019s found her voice. She came in wanting to make a climate change film about the vanishing oranges in her village. She\\u2019s from the Miju Mishmi tribe. Through the course of the Lab, she began to see that this wasn\\u2019t an issue-based film. It was actually the story of her family: her mother\\u2019s story. She delivered a memorable pitch at Docs by the Sea, won two awards there, and has since returned with more opportunities for creative collaborations.\\u00a0\\nI think the \\u201csuccess\\u201d of a fellowship like this needs to be understood for what it is and what it is not. It is validation of what we\\u2019re trying to do, yes. But success for this Fellowship cannot be measured in fellowships or forums. It\\u2019s also about how success speaks back to the communities the filmmakers belong to. When others from the region see that recognition, they think, If she can do it, maybe I can too. That\\u2019s where the real success lies, in what it sets in motion.\\nSG:\\nWe\\u2019re working with first-generation, emerging filmmakers, and that comes with its own responsibility. The danger is that the scaffolding you build can also become a cage. The ethical task is to keep asking:\\nAre we simply amplifying their gaze, or also confronting how our presence shapes their creative process?\\nThe work is to know when to guide and when to step aside to let the filmmaker discover their own way. What we do insist on is that each lab becomes a collective reflection on what it means to look at your own people and landscape through the prism of cinema.\\nThere\\u2019s also the challenge of ambition. For us, the Himalayan Storylab is a ten-year experiment. Fifty filmmakers in ten years, a chorus of Himalayan voices. The danger of ambition is that it can begin to resemble extraction if you\\u2019re not careful, if it asks people to move faster than their own rhythm. The real work is to let each of the filmmakers grow like moss, a kind of persistence that holds things together patiently, slowly changing how a region sees itself. That\\u2019s what the Lab is really working toward.\\nThe ethical task is to keep asking:\\nAre we simply amplifying their gaze, or also confronting how our presence shapes their creative process?\\nSushmit Ghosh\\nD: The third edition of the Lab is expanding to Nepal and Bhutan.\\nSG:\\nYes, we opened the call for applications across the Himalayan region, and honestly, I didn\\u2019t expect such an overwhelming response. Nepal has a small filmmaking community, and Bhutan has a handful of documentary filmmakers. The idea is to keep widening the circle because it\\u2019s about building a sense of community across borders that share language, landscape, and questions. The Himalayas aren\\u2019t a single country; they\\u2019re a connected ecology, and the Lab is slowly beginning to reflect that.\\nD: With this international expansion, it feels more like a deepening than a scaling-up. Would you like to connect to other labs and festivals to help strengthen this ecosystem?\\nSG:\\nWe started in 2023, not knowing what shape it would take. And now, within two years, two more labs have launched: the Kathmandu Doc Lab (Nepal) and Doc Producing South (India) [Ed. note: a previous form of the Kathmandu International Mountain Film Festival\\u2019s Doc Lab was first launched in 2014]. Both are created by practicing filmmakers from the region coming together and saying, \\u201cLet\\u2019s rewire the system.\\u201d I see the Himalayan Story Lab, Doc Producing South, Docedge Kolkata, creating more points of access and dialogue in a landscape that long needed them.\\nRT:\\nPhilosophically and politically speaking, in the post-colonial building of power structures, collaboration is everything. We\\nhave\\nto be in conversation with each other. And this generation of filmmakers totally gets that.\\nD: Rintu, in your beautiful essay for\\nDocumentary\\n, \\u201c\\nThe Beautiful Mess of Seeing\\n,\\u201d you mentioned that \\u201cthe spectre of colonialism is never far\\u201d when it comes to international financing. How do you resist the impulse of making these stories more \\u201cdigestible\\u201d for Western audiences?\\nRT:\\nFrom day one, that\\u2019s been the conversation. Even the language we use\\u2014words like \\u201cfellow\\u201d or \\u201cmentor\\u201d\\u2014carries a certain hierarchy. The idea is to take the air out of that right from the start. The first question we ask, of them and of ourselves, is: Why are we here? What has brought us here? It\\u2019s certainly not because we\\u2019re here to polish a group of \\u201crookie\\u201d filmmakers for an international slate. As practicing filmmakers ourselves, our role is to protect their authorship, not reinterpret it. At the same time, understanding the industry is as important as protecting the space where your voice can take shape. This isn\\u2019t filmmaking for sale. The Himalayan Storylab is an attempt to reclaim authorship, to say that filmmakers can stay rooted in their own voice and still be part of the global conversation.\\nD: There is often an expectation with indigenous filmmaking to preserve or fossilize their culture. Is that something you think about when reviewing applications?\\nSG:\\nThat\\u2019s a great question. For me, the real provocation is how to build a space that keeps the power to unsettle what we think \\u201cdocumentary\\u201d is. What does it mean to arrive with an indigenous voice and lens? Is there over-romanticizing of resilience that needs interrogation? Let me give you an example. Manisha comes from the Miju Mishmi tribe, which has about 80,000 people living between the Indo-China-Myanmar border. The Miju Mishmi language is slowly disappearing. 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The real work is to stay in such contradictions and ask what happens when filmmakers stop performing identity and start shaping their own cinematic language.\\nEditor\\u2019s Note, November 12: Rintu Thomas\\u2019s answer about the origins of the Himalayan Story Lab was updated.\\nTags\\nInterview\\nLabs and Training Programs\\nSouth Asian Media\\nIndigenous Media\\nIndian Media\\nWriting With Fire\\nBotagoz Koilybayeva\\nBotagoz Koilybayeva is a Kazakh film critic and PhD student based in Prague. Her bylines include Klassiki, Little White Lies, Senses of Cinema, amongst others.\\nRelated Articles\\nOnline Feature\\n\\u201cDrag is a Fertile Ground For Political Discussion\\u201d: Fil Ieropoulos On His Docu-Manifesto, \\u2018Avant-Drag! Radical Performers Re-Imagine Athens\\u2019\\nBy Ezra Winton\\nInterview\\nLGBTQ Docs\\nEuropean Media\\nDocs about Politics\\nOnline Feature\\nUnion Work for the 21st Century: Sr\\u0111an Kova\\u010devi\\u0107 on \\u2018The Thing to Be Done\\u2019\\nBy Amarsanaa Battulga\\nInterview\\nThe Thing to Be Done\\nDocs about Labor\\nEastern European Media\\nOnline Feature\\nNo Safe Distance: How State Suppression of Documentaries Crosses Borders\\nBy Anthony Kaufman\\nFestivals\\nFreedom of Speech\\nSafety and Security\\nCensorship\\nIndian Media\\nDocs about China\\nMy Sweet Land\\nYour Touch Makes Others Invisible\\nIndia Doc Project\\nIndieChina\\nLatest\\nView More\\nBlog\\nMedia Consolidation Teach-In Resources List\\nRead More\\nBlog\\nIDA Member Spotlight: Araceli Seager and Adelaide Burrows\\nRead More\\nBlog\\n\\u2018Documentary\\u2019 Launches Greatest Docs of the 21st Century Poll\\nRead More\\nBlog\\nIDA Announces Nominees for 41st Documentary Awards\\nRead More\\nBlog\\nIDA Grantees at DOC NYC 2025\\nRead More\\nPitch Guidelines for Documentary Magazine\\nWould you like to write for\\nDocumentary\\n?\\nLearn more about our editorial vision, pitch guidelines, rates, and more.\\nLearn More\\nSecondary Footer Menu\\nThe IDA\\nBlog\\nAbout Us\\nSupport Us\\nEmail Sign-up\\nAdvertise with Us\\nRSS\\nContact\\nSocial media links\\nFooter Links\\nFunding\\nFiscal Sponsorship\\nPare Lorentz Doc Fund\\nOur Grantees\\nOther Grants Directory\\nScreenings\\nFallDocs\\nSpringDocs\\nPast Screenings\\nGetting Real\\n2024\\n2022\\n2020\\nAwards\\n2024\\n2023\\n2022\\nCall for Entries\\nPast Winners\\nMagazine\\nLatest Issue\\nAll Articles\\nAll Issues\\nPitch Guidelines\\n\\u00a9 2025 International Documentary Association. All Rights Reserved.\\nPrivacy Policy\\n\"}"
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"content": "{\"data\":\"Skip to main content\\nInternational Documentary Association\\nSecondary Menu\\nLogin\\nSupport IDA\\nSearch\\nSocial media links\\nSearch\\nMain navigation\\nAbout IDA\\nAbout\\nMission\\nHistory\\nStaff\\nBoard of Directors\\nPartners\\nOur Supporters\\nJobs\\nContact\\nLatest\\nBlog\\nDocs to Watch\\nPress Center\\nVideos\\nJoin IDA\\nBecome a Member\\nJoin Our List\\nDonate to IDA\\nDonate to IDA Sponsored Projects\\nVolunteer\\nSponsor\\nAdvertise\\nEvents\\nCalendar\\nAll Events\\nCode of Conduct\\nSeminars\\nDocumentary Journalism Summit\\nPanels & Workshops\\nConversation Series\\nMaster Class\\nScreenings\\nSpringDocs\\nFallDocs\\nConference\\nAbout Getting Real\\n2026\\n2024\\n2022\\n2020\\n2018\\n2016\\nAwards\\nAbout\\n2025\\n2024\\n2023\\n2022\\nPast Winners\\nFor Creators\\nResources\\nGrants Directory\\nAccessibility\\nAI Resources\\nBusiness\\nFunding\\nCreative\\nTechnical\\nJournalism\\nCOVID-19\\nFiscal Sponsorship\\nAbout\\nApplication Guidelines\\nFAQ\\nSponsored Projects\\nFunding\\n2025 Grants Cycle\\nCore Application\\nPare Lorentz Documentary Fund\\nEnterprise Documentary Fund\\nLogan Elevate Grant\\nNonfiction Access Initiative\\nIDA Field-Building Fund\\nGrantees\\nAdvocacy\\nDocumentary Magazine\\nAll Articles\\nLatest Issue\\nAll Issues\\nJoin IDA\\nEngage\\nSubscribe to Newsletters\\nAdvertise\\nVolunteer\\nDonate\\nDonate to IDA\\nDonate to Sponsored Projects\\nOur Supporters\\nBecome a Member\\nIndividual Memberships\\nImpact Circle\\nInstitutional Memberships\\nInternational Pricing\\nVisa Letters\\nJob Board\\nInsurance Program\\nHome\\n\\u201cIn The Post-Colonial Building of Power Structures, Collaboration Is Everything\\u201d: Rintu Thomas and Sushmit Ghosh Discuss The Himalayan Story Lab\\n\\u201cIn the Post-Colonial Building of Power Structures, Collaboration Is Everything\\u201d: Rintu Thomas and Sushmit Ghosh Discuss the Himalayan Story Lab\\n\\u201cCollaboration Is Everything\\u201d\\nImage\\n\\u201cCollaboration Is Everything\\u201d\\nOnline Feature\\nMentors Rintu Thomas (second from R) and Sushmit Ghosh (center, with bandana) with a cohort of their Himalayan Story Lab. All images courtesy of the Himalayan Story Lab\\nBest known for co-directing\\nWriting With Fire\\n, Rintu Thomas and Sushmit Ghosh discuss the aims and philosophy behind the Himalayan Story Lab\\nPublished: November 10th, 2025\\nBy Botagoz Koilybayeva\\nRintu Thomas and Sushmit Ghosh, the duo behind\\nWriting With Fire\\n(2021), are reimagining the nonfiction filmmaking landscape in India, a country with scarce institutional fellowships or funding for documentary storytellers. In 2023, they launched the Himalayan Story Lab (an IDA Field-Building Fund grantee), a 12-month incubation program for 5 Indigenous directors from the Himalayan region working on their debut feature films. Conceived as a ten-year commitment, the Lab aims to nurture the storytelling gaze from within the region. Their vision is to create a self-sustaining ecosystem where director-producers can collaborate on each other\\u2019s work. \\u201cIn the long term, we would be able to map impact [of the Lab] in terms of the number of independent producers that emerge from the region,\\u201d says Thomas.\\nDrawing on their experiences through international programs such as the Sundance Stories of Change Fellowship,\\nChicken & Egg\\nAccelerator Lab, and IDFA Academy, Thomas and Ghosh designed the Himalayan Story Lab as a holistic space. Combining in-person labs, virtual mentorship, and access to global networks, the Lab aims to address critical gaps in storytelling craft, funding, and industry exposure. To that end, the Lab collaborates with the Dharamshala International Film Festival, offering many fellows their first festival experience and opening doors to films, conversations, and industry events.\\nAfter just two years, fellows have pitched their projects at increasingly global platforms, including\\nDocedge Kolkata\\n(India), Docs by the Sea (Indonesia), and Tokyo Docs (Japan). One of the Lab\\u2019s alumni, Manisha Halai, won the Australian International Documentary Conference (AIDC) Award and the Audience Award at Docs by the Sea for her debut documentary,\\nOrange, Beetle, Mother and I\\n.\\nFor\\nDocumentary\\n, Thomas and Ghosh reflect on the founding vision of the Himalayan Story Lab, the challenges of building an ethical ecosystem for nonfiction filmmaking in a resource-starved region, and broadening the Lab\\u2019s commitment to the region by expanding eligibility to Nepal and Bhutan. This interview has been edited.\\nDOCUMENTARY: Since 2016, you have been mentoring young people from the northeastern parts of India at the Green Hub, a residential film school started by environmental filmmaker Rita Banerji. How did you decide to pivot to the Himalayan Story Lab?\\nRINTU THOMAS:\\nI think we exist in the extreme\\u2014between the opposing forces of scarcity and gatekeeping. To us, the question has always been: Is there a way to create radical abundance? Rita\\u2019s work is an example of that possibility. She realized that while many stories were being told about the region, few were told from within it. That\\u2019s what led her to start a film school in Assam. When Green Hub turned seven, it had already built this rich foundation of working with filmmakers from the region who were making compelling short documentaries, but rarely had the chance to develop feature docs.\\nAround that time, as we were wrapping up the six year journey for\\nWriting With Fire\\n, we were asking ourselves:\\nHow can we share what we\\u2019ve learned in a way that builds it as an ecosystem, rather than a one-off program?\\nThat\\u2019s when we pitched the idea of the Lab to Rita. Green Hub became the physical home for the Lab in the state of Assam, which is really the gateway to the northeastern Himalayan region. We were also fortunate that\\nWriting With Fire\\nhad won a bunch of awards all over the world, and we decided to invest that prize money into creating the Lab.\\nSUSHMIT GHOSH:\\nA year-long fellowship for documentary filmmakers is unusual anywhere, and almost unheard of in South Asia. What\\u2019s been powerful about the collaboration with Green Hub is that it gave the Lab a physical home\\u2014an old Assam bungalow with dedicated rooms, a projector, a sound system, edit bay\\u2014so something that started as an idea on paper could take real shape. For me, physical space matters. It reminded me that where we work shapes how we think. Stories from this region have long been filtered through outside eyes; the Lab lets filmmakers from here turn the camera inward, grounded in their own worlds and ways of seeing.\\nImage\\nManisha Halai winning two awards at the Docs by the Sea Pitch Forum.\\nImage\\nManisha Halai (C) with Thomas (R) and Ghosh (L) during a lab.\\nImage\\nA Cohort II session.\\nD: By the end of the fellowship, how well are fellows equipped, financially and conceptually?\\nRT:\\nThe Lab stays alongside a project through its undergrowth, from early to late development. It is structured as three labs spread across a year. The Fellowship takes an expansive definition of \\u201cemerging,\\u201d supporting filmmakers from their mid-20s through their 40s. Filmmakers come with a wide range of stories and narrative styles, from personal docs to experimental narrative essays, all rooted in indigenous knowledge and memory. The early sessions are about turning inward: What\\u2019s the story of your life? Why does my heart feel that this is my story to tell? It isn\\u2019t about story arcs or timelines. The first lab is really about listening for your voice and the form that feels most honest to your subject.\\nSG:\\nThe second lab is more of an editing retreat. Last year, we held it in a Buddhist monastery, which lent itself beautifully to reflection and focus. We\\u2019ve learnt that the second lab is where the most chaos emerges, when filmmakers start playing with uncertainty and the film begins to reveal what it really wants to be. That\\u2019s the value of an incubation space: it makes room for vulnerability, for what feels like failure, and for the belief that something truer will emerge.\\nBy the time we reach the third lab, we are all focused on creating a short development trailer and writing about the film. In Labs 2 and 3, we also spend time producing, looking closely at budgeting, contracting, and learning from best practices in the field. We invite peers, fellow practicing filmmakers, and creative producers (Indian and international) to lead masterclasses. It\\u2019s about keeping knowledge open and accessible, while also strengthening their imagination to all the aspects of independent filmmaking, and having fun through it all. Joy is the marrow of this fellowship. \\u00a0\\nThe Lab also supports each filmmaker with a grant of INR100,000 (US$1,200), a small but meaningful investment they can use toward travel, research, filming, or sustenance. In the first year, we collaborated with the Dharamshala International Film Festival (DIFF), giving fellows access to its screenings and community. For many, it was their first time being at a major festival space and feeling welcomed there. It was such a meaningful experience that we\\u2019ll be continuing our collaboration with DIFF for the second cohort, this November. At this point, the Fellowship feels less like a program and more like a long, iterative conversation.\\nD: You had a recent success with Manisha Halai. Can you talk about that, and also the financial, infrastructural, and ethical challenges you\\u2019ve faced in the first two years?\\nRT:\\nManisha has been remarkable in how she\\u2019s found her voice. She came in wanting to make a climate change film about the vanishing oranges in her village. She\\u2019s from the Miju Mishmi tribe. Through the course of the Lab, she began to see that this wasn\\u2019t an issue-based film. It was actually the story of her family: her mother\\u2019s story. She delivered a memorable pitch at Docs by the Sea, won two awards there, and has since returned with more opportunities for creative collaborations.\\u00a0\\nI think the \\u201csuccess\\u201d of a fellowship like this needs to be understood for what it is and what it is not. It is validation of what we\\u2019re trying to do, yes. But success for this Fellowship cannot be measured in fellowships or forums. It\\u2019s also about how success speaks back to the communities the filmmakers belong to. When others from the region see that recognition, they think, If she can do it, maybe I can too. That\\u2019s where the real success lies, in what it sets in motion.\\nSG:\\nWe\\u2019re working with first-generation, emerging filmmakers, and that comes with its own responsibility. The danger is that the scaffolding you build can also become a cage. The ethical task is to keep asking:\\nAre we simply amplifying their gaze, or also confronting how our presence shapes their creative process?\\nThe work is to know when to guide and when to step aside to let the filmmaker discover their own way. What we do insist on is that each lab becomes a collective reflection on what it means to look at your own people and landscape through the prism of cinema.\\nThere\\u2019s also the challenge of ambition. For us, the Himalayan Storylab is a ten-year experiment. Fifty filmmakers in ten years, a chorus of Himalayan voices. The danger of ambition is that it can begin to resemble extraction if you\\u2019re not careful, if it asks people to move faster than their own rhythm. The real work is to let each of the filmmakers grow like moss, a kind of persistence that holds things together patiently, slowly changing how a region sees itself. That\\u2019s what the Lab is really working toward.\\nThe ethical task is to keep asking:\\nAre we simply amplifying their gaze, or also confronting how our presence shapes their creative process?\\nSushmit Ghosh\\nD: The third edition of the Lab is expanding to Nepal and Bhutan.\\nSG:\\nYes, we opened the call for applications across the Himalayan region, and honestly, I didn\\u2019t expect such an overwhelming response. Nepal has a small filmmaking community, and Bhutan has a handful of documentary filmmakers. The idea is to keep widening the circle because it\\u2019s about building a sense of community across borders that share language, landscape, and questions. The Himalayas aren\\u2019t a single country; they\\u2019re a connected ecology, and the Lab is slowly beginning to reflect that.\\nD: With this international expansion, it feels more like a deepening than a scaling-up. Would you like to connect to other labs and festivals to help strengthen this ecosystem?\\nSG:\\nWe started in 2023, not knowing what shape it would take. And now, within two years, two more labs have launched: the Kathmandu Doc Lab (Nepal) and Doc Producing South (India) [Ed. note: a previous form of the Kathmandu International Mountain Film Festival\\u2019s Doc Lab was first launched in 2014]. Both are created by practicing filmmakers from the region coming together and saying, \\u201cLet\\u2019s rewire the system.\\u201d I see the Himalayan Story Lab, Doc Producing South, Docedge Kolkata, creating more points of access and dialogue in a landscape that long needed them.\\nRT:\\nPhilosophically and politically speaking, in the post-colonial building of power structures, collaboration is everything. We\\nhave\\nto be in conversation with each other. And this generation of filmmakers totally gets that.\\nD: Rintu, in your beautiful essay for\\nDocumentary\\n, \\u201c\\nThe Beautiful Mess of Seeing\\n,\\u201d you mentioned that \\u201cthe spectre of colonialism is never far\\u201d when it comes to international financing. How do you resist the impulse of making these stories more \\u201cdigestible\\u201d for Western audiences?\\nRT:\\nFrom day one, that\\u2019s been the conversation. Even the language we use\\u2014words like \\u201cfellow\\u201d or \\u201cmentor\\u201d\\u2014carries a certain hierarchy. The idea is to take the air out of that right from the start. The first question we ask, of them and of ourselves, is: Why are we here? What has brought us here? It\\u2019s certainly not because we\\u2019re here to polish a group of \\u201crookie\\u201d filmmakers for an international slate. As practicing filmmakers ourselves, our role is to protect their authorship, not reinterpret it. At the same time, understanding the industry is as important as protecting the space where your voice can take shape. This isn\\u2019t filmmaking for sale. The Himalayan Storylab is an attempt to reclaim authorship, to say that filmmakers can stay rooted in their own voice and still be part of the global conversation.\\nD: There is often an expectation with indigenous filmmaking to preserve or fossilize their culture. Is that something you think about when reviewing applications?\\nSG:\\nThat\\u2019s a great question. For me, the real provocation is how to build a space that keeps the power to unsettle what we think \\u201cdocumentary\\u201d is. What does it mean to arrive with an indigenous voice and lens? Is there over-romanticizing of resilience that needs interrogation? Let me give you an example. Manisha comes from the Miju Mishmi tribe, which has about 80,000 people living between the Indo-China-Myanmar border. The Miju Mishmi language is slowly disappearing. She\\u2019s been talking about the significance of the film for her and her community, because it\\u2019s going to be in Miju Mishmi. Her younger siblings and nieces don\\u2019t speak the language anymore. So, in a way, the film becomes an act of preservation.\\nBut yes, there\\u2019s always a danger of exoticizing both the filmmakers and their stories, simply because most of them are tribal, indigenous, living in remote regions. Even when the gaze shifts, the work can still fall into the same traps. The real work is to stay in such contradictions and ask what happens when filmmakers stop performing identity and start shaping their own cinematic language.\\nEditor\\u2019s Note, November 12: Rintu Thomas\\u2019s answer about the origins of the Himalayan Story Lab was updated.\\nTags\\nInterview\\nLabs and Training Programs\\nSouth Asian Media\\nIndigenous Media\\nIndian Media\\nWriting With Fire\\nBotagoz Koilybayeva\\nBotagoz Koilybayeva is a Kazakh film critic and PhD student based in Prague. Her bylines include Klassiki, Little White Lies, Senses of Cinema, amongst others.\\nRelated Articles\\nOnline Feature\\n\\u201cDrag is a Fertile Ground For Political Discussion\\u201d: Fil Ieropoulos On His Docu-Manifesto, \\u2018Avant-Drag! Radical Performers Re-Imagine Athens\\u2019\\nBy Ezra Winton\\nInterview\\nLGBTQ Docs\\nEuropean Media\\nDocs about Politics\\nOnline Feature\\nUnion Work for the 21st Century: Sr\\u0111an Kova\\u010devi\\u0107 on \\u2018The Thing to Be Done\\u2019\\nBy Amarsanaa Battulga\\nInterview\\nThe Thing to Be Done\\nDocs about Labor\\nEastern European Media\\nOnline Feature\\nNo Safe Distance: How State Suppression of Documentaries Crosses Borders\\nBy Anthony Kaufman\\nFestivals\\nFreedom of Speech\\nSafety and Security\\nCensorship\\nIndian Media\\nDocs about China\\nMy Sweet Land\\nYour Touch Makes Others Invisible\\nIndia Doc Project\\nIndieChina\\nLatest\\nView More\\nBlog\\nMedia Consolidation Teach-In Resources List\\nRead More\\nBlog\\nIDA Member Spotlight: Araceli Seager and Adelaide Burrows\\nRead More\\nBlog\\n\\u2018Documentary\\u2019 Launches Greatest Docs of the 21st Century Poll\\nRead More\\nBlog\\nIDA Announces Nominees for 41st Documentary Awards\\nRead More\\nBlog\\nIDA Grantees at DOC NYC 2025\\nRead More\\nPitch Guidelines for Documentary Magazine\\nWould you like to write for\\nDocumentary\\n?\\nLearn more about our editorial vision, pitch guidelines, rates, and more.\\nLearn More\\nSecondary Footer Menu\\nThe IDA\\nBlog\\nAbout Us\\nSupport Us\\nEmail Sign-up\\nAdvertise with Us\\nRSS\\nContact\\nSocial media links\\nFooter Links\\nFunding\\nFiscal Sponsorship\\nPare Lorentz Doc Fund\\nOur Grantees\\nOther Grants Directory\\nScreenings\\nFallDocs\\nSpringDocs\\nPast Screenings\\nGetting Real\\n2024\\n2022\\n2020\\nAwards\\n2024\\n2023\\n2022\\nCall for Entries\\nPast Winners\\nMagazine\\nLatest Issue\\nAll Articles\\nAll Issues\\nPitch Guidelines\\n\\u00a9 2025 International Documentary Association. All Rights Reserved.\\nPrivacy Policy\\n\"}"
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"Rintu Thomas and Sushmit Ghosh, directors of \"WritingWithFire\", started the Himalayan Story Lab in 2023.",
"The Lab is a 12-month program for 5 Indigenous directors from the Himalayan region to develop their first feature films.",
"The Lab aims to build a self-sustaining ecosystem for director-producers in the region.",
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"The Lab collaborates with the Dharamshala International Film Festival.",
"After two years, fellows have pitched projects at Docedge Kolkata, Docs by the Sea, and Tokyo Docs.",
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"Green Hub in Assam is the physical home for the Lab.",
"Each filmmaker receives a grant of INR100,000 (US$1,200).",
"The third edition of the Lab is expanding to include Nepal and Bhutan.",
"Kathmandu Doc Lab (Nepal) and Doc Producing South (India) have also launched.",
"The Himalayan Story Lab is planned as a ten-year experiment involving 50 filmmakers."
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"content": "{\"data\":\"<p>The towering peaks of the Himalayas have long captivated filmmakers, yet translating the majesty and complexity of this vast region into compelling documentary narratives presents challenges few production houses can navigate successfully. Amongst those who have not only embraced these hurdles but actively transformed them into creative opportunities, Doko-focused documentary agencies have emerged as particularly adept storytellers. Their success rests not merely on technical prowess or logistical acumen, though both are essential, but on a deeper commitment to authenticity, cultural engagement, and a sustainable vision for regional filmmaking that extends far beyond a single project.<\\/p><h2>The Unique Challenges of Himalayan Documentary Production<\\/h2><p>Creating documentaries in the Himalayan region requires a fundamentally different approach compared to lowland or urban environments. The sheer remoteness of many communities, combined with environmental extremes, demands a production methodology built around resilience and adaptability. Agencies operating in this sphere must acknowledge from the outset that conventional filming schedules, equipment choices, and crew structures simply do not translate to high-altitude settings. The Himalayan Story Lab, initiated by Rintu Thomas and Sushmit Ghosh, directors of the acclaimed WritingWithFire, exemplifies this understanding. Launched in 2023, the Lab is a twelve-month programme designed for five Indigenous directors from the Himalayan region to develop their first feature films. This initiative underscores a crucial reality: successful Himalayan storytelling begins with intimate regional knowledge and a commitment to empowering local voices rather than imposing external narratives.<\\/p><h3>Navigating Extreme Altitudes and Unpredictable Weather Conditions<\\/h3><p>High-altitude documentary work imposes physical constraints that extend to every aspect of production, from crew stamina to camera equipment performance. Agencies specialising in this terrain have developed acclimatisation protocols that ensure teams can function effectively without compromising health or safety. Oxygen availability decreases with elevation, and even seasoned professionals require time to adjust before undertaking intensive filming schedules. Weather patterns in the Himalayas are notoriously fickle, with clear mornings giving way to sudden storms that can strand crews or render planned shoots impossible. These environmental realities necessitate flexible production timelines and contingency planning that would seem excessive in more stable climates. Equipment must be chosen and maintained with altitude in mind, as batteries drain faster in cold temperatures, condensation can damage lenses, and standard sound recording gear may struggle in thin air. Agencies that excel in Himalayan documentary production invest in specialist equipment and maintain rigorous testing protocols to ensure reliability under duress.<\\/p><h3>Cultural Sensitivity and Authentic Community Engagement<\\/h3><p>Beyond the physical challenges, the Himalayan region encompasses a tapestry of cultures, languages, and traditions that demand respectful and informed engagement. Documentary agencies working here must move beyond transactional relationships with local communities, instead fostering genuine partnerships rooted in mutual understanding and benefit. The Himalayan Story Lab collaborates with the Dharamshala International Film Festival and has provided in-person workshops, virtual mentoring, and access to global networks for its fellows. After two years, fellows have pitched projects at Docedge Kolkata, Docs by the Sea, and Tokyo Docs, demonstrating the programme's commitment to elevating regional voices on international platforms. This approach recognises that authentic storytelling emerges not from parachuting in with preconceived narratives, but from creating space for Indigenous directors to shape their own stories. Manisha Halai, an alumni of the Lab, won awards at the Australian International Documentary Conference and Docs by the Sea for her film Orange, Beetle, Mother and I, illustrating the calibre of work emerging from this model. Green Hub in Assam serves as the physical home for the Lab, grounding the initiative in a tangible regional presence rather than operating from distant urban centres.<\\/p><h2>What Sets Doko-Focused Agencies Apart in Mountain Filmmaking<\\/h2><p>The term Doko, referring to the traditional woven basket used throughout the Himalayas for carrying loads, serves as an apt metaphor for agencies that approach documentary production with an ethos of practicality, sustainability, and respect for traditional knowledge. These agencies distinguish themselves through a combination of technical preparedness and cultural fluency that allows them to operate effectively in environments where others might falter. Their methodology prioritises long-term relationship building over quick turnaround projects, recognising that the most compelling narratives emerge from sustained engagement rather than brief interventions. Each filmmaker participating in the Himalayan Story Lab receives a grant of INR100,000, equivalent to approximately US$1,200, a modest sum by international standards but carefully calibrated to support meaningful development without imposing unsustainable financial expectations. The third edition of the Lab is expanding to include Nepal and Bhutan, reflecting a broader vision for regional storytelling that transcends national borders and acknowledges the cultural continuities that define the Himalayan arc.<\\/p><h3>Specialist Equipment and Acclimatisation Protocols<\\/h3><p>Successful high-altitude documentary production requires not just access to appropriate gear, but a comprehensive understanding of how environmental factors affect equipment performance and crew capacity. Doko-focused agencies maintain inventories that include cold-weather batteries, moisture-resistant camera housings, and portable oxygen systems for emergency use. They develop shooting schedules that account for reduced working hours at altitude, recognising that crew efficiency diminishes as oxygen levels drop. Acclimatisation is treated not as an inconvenience but as a necessary foundation for safe and effective production. Teams typically spend several days at intermediate elevations before ascending to final shooting locations, allowing bodies to adjust and reducing the risk of altitude sickness that could jeopardise entire productions. This careful attention to physical preparedness extends to post-production workflows as well, with agencies maintaining backup power systems and satellite communications that ensure footage can be reviewed and backed up even in remote locations. The discipline required to maintain these protocols separates amateur efforts from professional Himalayan documentary production and ensures that the stories being told are not compromised by avoidable technical or logistical failures.<\\/p><h3>Deep Regional Knowledge and Local Production Networks<\\/h3><p>Perhaps the most significant advantage Doko-focused agencies bring to Himalayan storytelling is their embeddedness within regional communities and filmmaking ecosystems. Rather than treating the Himalayas as an exotic backdrop, these agencies approach the region as a living, dynamic space populated by storytellers whose perspectives deserve amplification. The Himalayan Story Lab aims to build a self-sustaining ecosystem for director-producers in the region, a goal that extends far beyond individual film projects to encompass capacity building, mentorship networks, and the creation of infrastructure that will support future generations of filmmakers. Kathmandu Doc Lab in Nepal and Doc Producing South in India have also launched, indicating a broader movement towards decentralising documentary production and challenging the historical dominance of metropolitan film industries. The Himalayan Story Lab is planned as a ten-year experiment involving fifty filmmakers, a timeframe that reflects a serious commitment to systemic change rather than superficial intervention. This long-term perspective allows agencies to develop trust with communities, understand seasonal patterns that affect both daily life and storytelling opportunities, and build relationships with local fixers, translators, and production assistants whose knowledge proves invaluable during actual shoots. The result is documentary work that feels grounded and authentic, reflecting the lived realities of Himalayan communities rather than projecting external assumptions onto them. By investing in local talent and creating pathways for Indigenous directors to tell their own stories, Doko-focused agencies are not merely producing documentaries but contributing to a fundamental shift in who controls the narrative about the Himalayan region and how those stories reach global audiences.<\\/p>\"}"
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